Your ad just got clicked. The visitor’s ready to explore. But instead of taking action, they bounce off the page, and your budget burns. Why? Because the page they landed on was the homepage, and it ...

While small business websites employ various strategies to pull in potential customers, landing pages serve a primary purpose—to prompt a specific action. A well-constructed landing page can make a ...

A well-designed landing page is one of the most effective tools for generating leads. With the right builder, you don’t need design or coding skills to create professional pages that capture attention ...

Effective landing pages can significantly impact campaign success, but less-seasoned marketers often make common design mistakes that hinder user experience and, as a result, conversion rates. By ...

Did you know we have an online conference about product design coming up? SPRINT will cover how designers and product owners can stay ahead of the curve in these unprecedented times. “You never get a ...

There comes a time when your movable type becomes so over-used that you no longer get a legible print off of the printing press. For months now we’ve been at work on a new site design that maintains ...

There’s an old adage that our CRO team likes to share. Companies spend $92 of every $100 to bring customers to their site, but only $1 to convert them. Seems off, doesn’t it? Landing page experience ...

Landing pages have become a digital marketing staple. Marketers now spend countless hours planning, building, and testing a range of landing pages. Despite their popularity and the amount of resources ...

In this era of online marketing, a landing page is not a luxury, it's a necessity. In most cases, the difference between closing a sale and having a consumer choose a competitor can be chalked up to ...

Websites - How often do SMB marketers optimize their site landing pages? Which page elements do they test? How are they using ...